Course · self-paced · interactive · built by publishing.co.uk
Sell more books. Not someday. This quarter.
The interactive marketing course for indie authors that reads your actual manuscript — with AI exercises that do the hard bits with you, in your browser. Not generic templates. Your book, your genre, your numbers.
By Robert Prime & Deborah Maclaren · launch price £197 (standard £347) · 14-day refund
The machine · what makes this course different
This course reads your book.
Every module has an interactive exercise powered by Anthropic's Claude API. Upload your manuscript, your Amazon page, your cover — the AI reads your actual content and produces personalised deliverables. Not a worksheet. Not a template someone else filled in. A working output, built from your words, that you can use immediately.
Pricing · transparent, one-off
£197. One payment. Everything included.
- All 17 modules + AI exercises
- Lifetime access + updates
- Personalised outputs saved to your dashboard
- Module 10: guest expert Deborah Maclaren
- 14-day refund if less than 1 module completed
The launch price is a genuine first-100 offer — once 100 students enrol, the price moves to £347 permanently. The course content is identical at both prices.
The system · 5 phases, 17 modules
One system. Five phases. Every lever.
Each phase builds on the last. Each module has a clear output — something you can use, not just something you've read. The AI exercises mean you don't need to be a marketer; the course does the marketing thinking with you.
The Product
The Shelf
The Traffic
The Readers
The Flywheel
The AI exercises · personalised to your book
Upload your manuscript. Get marketing that fits.
Each module has an interactive exercise powered by Anthropic's Files API. The AI reads your actual manuscript — your characters, your themes, your voice — and produces outputs you can use immediately. Not a generic "10 marketing tips" PDF.
Cover diagnostic
Upload your cover + Amazon URL. The AI scores thumbnail legibility, genre fit, and the 4-lever diagnostic against your competitive set — with specific, actionable changes.
Blurb rewrite
Paste your current blurb. The AI reads your manuscript, identifies your strongest hooks, and produces 3 tested blurb structures with your actual content woven in.
Metadata optimiser
The AI analyses your book against the current KDP category tree and keyword landscape, then generates a complete metadata set — title, subtitle, 7 keywords, 3 categories.
Ad campaign builder
Upload your genre and budget. The AI builds a ready-to-launch Sponsored Products campaign — keyword groups, bid suggestions, negative keywords, and a 30-day spend plan.
Launch plan generator
The AI combines everything from M1–M14 into a personalised 90-day launch timeline — week by week, task by task, calibrated to your genre, budget and available time.
AI discovery audit
The AI tests whether ChatGPT, Claude, Gemini and Perplexity recommend your book — and produces a fix-list based on what the engines actually cite in your genre.
AI output is a draft — always verify claims, prices and facts before publishing. The exercises use Anthropic's Claude API; your manuscript is processed in your browser session and never stored.
Who built it
Robert Prime & Deborah Maclaren.
Robert Prime
25 years in performance marketing. Runs MrPrime, a UK digital agency. Co-owner of LoveReading.co.uk. Built publishing.co.uk, the AI Book Discoverability Index, and every tool in the publishing.co.uk estate. Writes the course, builds the AI exercises, maintains the data.
Deborah Maclaren
Managing Director of LoveReading.co.uk — the UK's leading book recommendation site. 20+ years in publishing and editorial. Guest expert on Module 10: Discovery Beyond Amazon, covering Waterstones, libraries, BookBub, NetGalley, and the editorial ecosystem most self-published authors never reach.
Try before you buy · free · under a minute
Run the free 4-lever scorecard.
The scorecard is pulled directly from Module 2. Paste your Amazon URL, your blurb and your cover — the same AI that runs the full course scores your page on the 4 levers that determine whether a browser becomes a buyer. Under a minute, free, no payment.
Questions
Before you decide.
Do I need a finished book?
No. The course works whether your manuscript is still in progress, finished but unpublished, or already live on Amazon. The AI exercises adapt to whatever stage you're at — if you don't have an Amazon page yet, the blurb and metadata modules use your manuscript directly.
Is this UK-specific?
The course is built for KDP authors globally, but we give UK-specific guidance throughout — Waterstones, Nielsen, UK Amazon categories, Thema codes, UK tax treatment, and Module 10 (Discovery Beyond Amazon) focuses heavily on the UK editorial ecosystem via LoveReading.
What's the refund policy?
14-day full refund if you've completed less than 1 module. If you've completed more than 1 module, you've had meaningful value and the sale is final. No questions asked within the window.
Does it work for fiction and non-fiction?
Yes. The AI exercises detect your genre from the manuscript and calibrate every output accordingly — fiction blurb structures are different from non-fiction, Amazon Ads strategy differs by genre, and the metadata module handles both BISAC and Thema codes.
How long does the course take?
Each module is designed to be completed in one sitting (30–60 minutes). The full course takes most students 3–4 weeks at 2–3 modules per week. You can go faster or slower — it's entirely self-paced with lifetime access.
What happens after I finish?
Everything you build is saved to your dashboard — blurbs, metadata, ad campaigns, the 90-day plan. The course updates as KDP changes, so your dashboard stays current. You also get the AI discovery module, which connects to our live index data.
Your book deserves better than guesswork.
17 modules. AI that reads your manuscript. A system that works this quarter, not someday. £197 launch price — one payment, lifetime access, 14-day refund.
Or explore the other course: AI Discoverability for Authors — £149 →