For years, self-published authors had two main choices for formatting their books: struggle through Microsoft Word manually, or hire an expensive freelance typesetter.
Today, technology has solved the formatting problem. But with multiple tools on the market, choosing the right one can be confusing. The three most popular solutions in 2026 are Vellum, Atticus, and our own service, publishing.co.uk.
This guide provides an objective breakdown of how they compare, so you can choose the right tool for your workflow.
1. Vellum
Vellum has long been considered the gold standard for indie author formatting. It creates beautiful, professional-looking books with minimal effort.
The Pros:
- Beautiful Output: Vellum’s templates are meticulously designed. The typography, drop caps, and ornamental breaks look fantastic.
- Live Preview: You can see exactly how your book will look on a Kindle, iPad, or in print as you edit.
- Reliability: It is a mature, stable piece of software that rarely crashes.
The Cons:
- Mac Only: This is the biggest dealbreaker for many authors. Vellum only runs on macOS. If you use a PC, you have to use a cloud-based Mac emulator (like MacinCloud), which adds complexity and cost.
- Price: Vellum costs $249.99 for the version that exports both print and ebooks. This is a steep upfront investment if you are only publishing one or two books.
2. Atticus
Launched as the “PC answer to Vellum,” Atticus is a cloud-based writing and formatting software created by Dave Chesson (Kindlepreneur).
The Pros:
- Cross-Platform: Because it runs in your browser, it works on Windows, Mac, Linux, and Chromebooks.
- All-in-One Tool: Atticus is designed to be a word processor as well as a formatter, meaning you can write your book directly inside the app.
- Price: At $147, it is significantly cheaper than Vellum.
The Cons:
- Learning Curve: Because it is both a word processor and a formatter, the interface can be overwhelming for authors who just want to format an existing Word document.
- Performance: As a browser-based app, it can sometimes lag or struggle with very large, complex manuscripts compared to native desktop software.
- DIY Effort: You still have to spend time learning the software, choosing templates, and adjusting settings to get your book ready.
3. publishing.co.uk
We built publishing.co.uk with a completely different philosophy. Instead of giving you software to learn, we built an automated engine that does the work for you.
The Pros:
- Zero Learning Curve: You don’t have to learn a new interface or adjust settings. You simply upload your Word doc, and our system formats it automatically.
- Speed: Your fully formatted KDP-ready PDF and Kindle EPUB are delivered in minutes.
- Any Device, Any Format: We accept DOCX, PDF, RTF, and TXT files from any operating system.
- Price: At £39.99 (approx $50) for both Print and Kindle files, it is the most cost-effective solution for authors publishing fewer than 5 books a year.
The Cons:
- Less Granular Control: If you want to manually adjust the kerning on a specific paragraph or create a highly customized, non-standard layout, a DIY tool like Vellum or InDesign is better suited for you.
- Per-Book Pricing: While much cheaper upfront, if you publish 10+ books a year, a one-time software purchase will eventually become more economical.
Summary Comparison
| Feature | publishing.co.uk | Vellum | Atticus | Word-2-Kindle |
|---|---|---|---|---|
| Price (print + ebook) | £39.99 | $249 one-off | $147 one-off | $149+ |
| Formats accepted | DOCX, PDF, RTF, TXT | DOCX only | DOCX, RTF | DOCX only |
| Turnaround | < 24 hours | Self-serve | Self-serve | 48 hours |
| Revisions | Unlimited, forever | Unlimited (DIY) | Unlimited (DIY) | 2 weeks |
| UK-focused | Yes | No (Mac only) | No | No |
Which should you choose?
- Choose Vellum if: You own a Mac, you publish multiple books a year, and you want beautiful templates with granular control.
- Choose Atticus if: You use a PC, you want to write and format in the same app, and you don’t mind a slight learning curve.
- Choose publishing.co.uk if: You want your book formatted right now, you don’t want to learn new software, and you want guaranteed KDP acceptance without the high upfront cost.
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